New companies in direct sales with an impactful growth and promising future

New companies in direct sales with an impactful growth and promising future Ameen Ahsan
Updated on 18 August 2022
7 min read

Direct sales of goods and services are progressing as ever in this modern era. The industry has found success in adapting to the global market changes, and emerging products and trends. Direct sales used to be popular mainly with the promotion of household and wellness products. If you look at the top MLM companies in the world, you will find that the industry has expanded to diverse markets across the globe. However, in 2020, the wellness industry made a contribution of 36.2% to the total sales in the global direct sales market.

Direct selling retail sales 2021

As per studies, the direct sales market is expected to have a considerable rise in CAGR (Compound Annual Growth Rate) in terms of income, over the next five years. This can be attributed to the recent pandemic to an extent. Ecommerce and home-based businesses have seen impressive growth during this period, with direct sales. In 2021, the direct sales channel generated $186.1 billion in retail sales, increasing 1.5% from the previous year.

Direct selling preferred customers 2021

The number of persons selling products or services through the direct sales model decreased by 5.2 percent, to 7.3 million entrepreneurs selling on a part-time or full-time basis in the United States. The direct sales channel had 128.2 million preferred customers and discounted buyers in 2021. This clearly indicates that the industry has garnered much attention and trust from consumers over the years.

The new face of network marketing is highly diverse. Educational packages, online trade, digital currency platforms, travel and tourism have found their way into the direct sales business in recent times. This has led to the emergence of several new companies in the direct sales industry. We have gathered the names of 30 new direct sales companies of 2017–present, and listed them chronologically:

List of new direct sales companies for 2022

# Company Country Revenue 2021
(in million USD)
Revenue 2020
(in million USD)
Growth Rate Products & Services Year Founded
1 Velovita USA 8 5 60%
  • Health & Wellness
2020
2 Crowd1 UAE 850 750 13%
  • Educational Package
2019
3 VIIVA USA 69 69 0%
  • Health/Beauty
  • Vitamins/Supplements
2019
4 QuiAri USA 50 35 43%
  • Nutrition
2019
5 IBuumerang USA 31 30 3%
  • Travel
2019
6 OmegaPro UK 250 25 900%
  • Trading Platform
  • Financial Solutions Provider
2019
7 ByDzyne USA 34 18 89%
  • Beauty
  • Lifestyle
  • Wellness
2019
8 Global Platform Solution - GPS USA 16 16 0%
  • Business Service
2019
9 Globallee USA 6 6 0%
  • Business Service
2019
10 Ascira USA 7 6 17%
  • Online Digital Products for Personal Development
2019
11 My Lifes Simple USA 5 5 0%
  • Health & Wellness
2019
12 Emris USA 4 4 0%
  • Health & Wellness
2019
13 ATA Iran 4 4 0%
  • Health & Wellness
2019
14 TTS International Turkmenistan 3 3 0%
  • Skin Care
2019
15 Kuailian Estonia 14 14 0%
  • Digital Currency Services
  • Learning Academy
2018
16 Miningcity Poland 1 10 -90%
  • Digital Currency Mining
2018
17 BeneYOU USA 10 10 0%
  • Health & Wellness
  • Skin Care
  • Beauty Care
2018
18 Corvive USA 8 8 0%
  • Health & Wellness
2018
19 Jifu USA 8 8 0%
  • Travel Membership-only Platform
2018
20 Dunamis Global Tech USA 5 5 0%
  • Crypto Mining
2018
21 Color Street USA 597 597 0%
  • Cosmetics
  • Personal Care
2017
22 New U Life USA 250 272 -8%
  • Health & Wellness
2017
23 Bon Cook USA 16 16 0%
  • Bakeware
2017
24 DotDotSmile USA 12 12 0%
  • Kids Clothing
2017
25 SMG UK 10 10 0%
  • Financial Health
2017
26 UFORIA Science USA 9 9 0%
  • Health & Wellness
2017
27 Enhanzz Global Switzerland 3 6 -50%
  • Skin Care
2017
28 AMAKHA PARIS Brazil 5 5 0%
  • Health
  • Beauty
  • Cosmetics
2017
29 Chalk Couture USA 5 5 0%
  • Arts
  • Crafts Store
2017
30 HB Naturals USA 3 3 0%
  • Personal Care
2017

© Epixel MLM Software
Data updated on May 2022
Source - businessforhome.org
*The above list is subject to market changes and modifications.

Explore Growth Strategies for New Direct Sales Companies

Arts and crafts, and digital currency mining are also among the surprising new additions. However, personal care and wellness companies still dominate the list, making them far more important among consumers. It is worth noting that almost every company on the list had seen a growth in their revenues, with some of them maintaining a steady state of revenue. Be it distributors or consumers, the emergence of new markets and technological innovations has made it exciting and easier for them to involve in the network marketing business.

 

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